Tag: ahsoka
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How ‘Ahsoka’ is marketing to a whole new galaxy of Star Wars fans

The new Star Wars series, Ahsoka, debuted with extensive fan excitement. The character Ahsoka Tano, a beloved Jedi, is central to the series, creating marketing challenges. However, the series aims to attract new fans, particularly a younger audience, while maintaining the loyalty of existing ones. The goal is to expand the multi-generational appeal of the…