live nation
article summaries
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Snapchat is enhancing live music experiences with augmented reality at major festivals like Electric Daisy Carnival and Lollapalooza. Through a partnership with Live Nation and Disguise, they will provide custom AR experiences and integrate AR visuals with on-stage productions. Collaboration with DJ Kygo will also bring immersive AR experiences to his concerts, aiming to change how Snapchatters perceive music. Full Read
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