Tag: live television
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The Power of Live Programming at Cannes Lions 2024 by NBCUniversal
At Cannes Lions, NBCUniversal highlighted the enduring appeal of live TV, from its historic origins to its modern expansion across platforms and languages. The company emphasized live TV’s ability to engage and unite diverse audiences across sports, entertainment, and news, showcasing its ongoing relevance and communal impact in the evolving media landscape.
