Tag: sports
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ESPN Direct-to-Consumer: What You Need to Know
ESPN has launched a direct-to-consumer streaming service that offers fans access to its full suite of networks, including 47,000 live events and exclusive content, via an enhanced ESPN app. The service includes flexible subscription options, personalized features, and improvements like Verts and StreamCenter, enhancing the overall viewing experience for sports enthusiasts.
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Game On: ESPN on Disney+ Launches Today
Disney+ has launched a new ESPN tile, integrating ESPN+ streaming with its existing content, allowing subscribers to access sports, entertainment, and family programming in one app. Bundle subscribers can enjoy 5,000 live events in the first 90 days. Standalone users will have access to select sports and popular shows from Hulu.
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Disney, ESPN, and the NBA Team Up to Present ‘Dunk the Halls’ – the First Real-Time, Animated NBA Game
ESPN, Disney, and the NBA are introducing “Dunk the Halls,” the first animated NBA game, streaming live on Christmas Day featuring the Spurs and Knicks in a virtual Magic Kingdom setting. Iconic Disney characters will join the presentation, which utilizes Sony’s Beyond Sports technology for real-time animation and interactive viewing.
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Warner Bros. Discovery and the National Basketball Association Reach Agreement to Expand Long-Standing Partnership
The NBA and Warner Bros. Discovery have established an 11-year agreement to enhance their partnership, promoting NBA content and expanding TNT Sports’ global reach. The deal includes live game rights outside the U.S., innovative content creation, and collaborative marketing to accelerate growth across digital platforms like Bleacher Report and House of Highlights.
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TikTok and NFL renew partnership with multiyear agreement to further enrich the football fan experience
TikTok has become a key platform for NFL content, amassing over 11 million posts across relevant hashtags. Following a multiyear partnership initiation in 2019, TikTok’s official NFL account has gained significant popularity. A recent extension aims to enhance fan engagement through more in-depth content, showcasing the NFL’s unique culture and connection with fans globally.
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ESPN Launches ‘Where to Watch’ to Help Sports Fans Find Their Favorite Games
ESPN’s Where to Watch, available on the ESPN App and ESPN.com, simplifies sports fans’ viewing experiences by providing easy access to sports events across various networks and platforms. The user-friendly interface allows fans to find and plan their viewing of favorite teams and sports. The initiative aims to enhance fan experience and reinforce ESPN’s digital…
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Sony and National Football League Launch New Technology Partnership
Sony has partnered with the National Football League to become its official technology partner and the provider of official headphones. This collaboration aims to revolutionize the future of football by utilizing Sony’s sports technology and wireless solutions. Through this partnership, Sony aims to enhance fan experiences, provide real-time content, and advance officiating technology using Hawk-Eye’s…
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NBCUniversal Delivers Highest Olympic and Paralympic Advertising Revenue in History for Paris 2024
NBCUniversal has achieved a historic high in advertising revenue for the Paris 2024 Olympic and Paralympic Games, surpassing the combined advertisers from the Rio 2016 and Tokyo 2020 Games. The Summer Games saw an influx of new advertisers, with digital ad revenue doubling that of Tokyo. Viewers in the U.S. can expect extensive coverage across…
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Keep up with Paris 2024 Olympics on select official broadcasters’ and the Olympics channels on YouTube
The Paris Olympics are back from July 26 to August 11, offering 40 sports and nonstop action. Viewers can watch official highlights, behind-the-scenes moments, and commentary on select broadcasters’ channels. With NBCUniversal’s coverage on YouTube TV in the US and multiview options in Latin America, there are plenty of ways to experience the Games.
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How Snapchat Celebrated the Paris 2024 Olympic Games
The Paris Olympics and Paralympics will be accessible to fans worldwide through Snapchat. Official broadcasters such as NBCUniversal and WBD will offer highlights and unique perspectives, and augmented reality experiences will provide an immersive viewing experience. Content creators like Livvy Dunne and Harry Jowsey will cover various events, while creative tools like stickers and filters…
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NBA and WNBA Return to NBCUniversal With 11-Year Agreement For Regular Season and Playoff Basketball
NBCUniversal and the NBA have announced an 11-year partnership, starting from the 2025-26 season. NBC and Peacock will present 100 national NBA regular-season games, robust lineup of playoff games, and NBA All-Star Game every year. The partnership will also cover WNBA games, NBA Conference Finals series, and USA Basketball, among other events.
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NBCUniversal Strike Partnership Using Google Search and Other AI-Powered Features to Highlight and Enhance the Olympic Coverage
Google has been named the Official Search AI Partner of Team USA, in collaboration with NBCUniversal, for the Paris Games. This partnership will integrate Google’s search and AI features into NBCUniversal’s coverage, aiming to enhance viewer experience. The collaboration will also showcase Google’s innovative technology and AI-powered products like Google Search and Google Maps.
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BBC to offer international audiences news, features and updates from Paris during the games across digital, TV and audio platforms
The BBC is offering extensive coverage of the 2024 Olympic and Paralympic Games for international audiences, including dedicated sub-sections on BBC.com/Sport, special episodes of the TechXplore program, and interviews with sporting legends on the BBC News Channel. In addition, there will be Olympic-related podcasts, newsletters, and feature articles covering various aspects of the games.
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How to Relive and Experience the EUROs 2024 on Snapchat
The EUROs 2024 on Snapchat feature exclusive AR experiences, content partnerships, and AR-powered partnerships and experiences, including lenses by Nike and Adidas, creating a vibrant space for Snapchatters to celebrate the tournament with their friends and family. Snapchat offers fans a comprehensive, engaging, and immersive way to experience the tournament.
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Protecting Athletes and Fans on Our Apps During Major Sporting Events this Summer
Meta is raising awareness of a series of safety tools on both Facebook and Instagram to moderate comments and limit unwanted interactions. The initiative encourages fans to be kind and supportive when interacting with their favorite athletes – with clear rules against bullying, violent threats and hate speech.
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Details of ESPN, Fox and Warner Bros. Sports Joint Venture Unveils New Logo
Pete Distad, CEO of Venu Sports, unveiled the future brand identity for the streaming service. The platform, set to launch in fall 2024, will offer a wide range of live sports content and aims to provide one-stop access for underserved fans.
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5 Ways NBCUniversal is Innovating for the Olympic Games Paris 2024
NBCUniversal is transforming traditional presentation of the Olympic Games, from a unique Opening Ceremony along the River Seine to IMAX and AMC screenings. Peacock provides interactive streaming features, while a star-studded lineup enhances audience engagement. Innovative advertising opportunities aim to captivate diverse demographics across various platforms, creating a groundbreaking Olympic experience.
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Meta Enhances The Cricketing Experience On IG And Threads
Meta is teaming up with content creators, clubs like Chennai Super Kings, Mumbai Indians, Royal Challengers Bengaluru, experts, and Star Sports to enhance the fan experience during the T20 cricketing event. Over 250 content creators are being collaborated with, and engaging experiences for fans are being created through various initiatives with Star Sports and the…
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ESPN, Fox and Warner Bros. Discovery Forming Joint Venture to Launch Streaming Sports Service in the U.S.
ESPN, FOX, and Warner Bros. Discovery will form a new Joint Venture (JV) for a sports streaming service, launching in fall 2024. The platform will offer sports content from major leagues and colleges, with the ability to bundle with Disney+, Hulu, and/or Max. The service aims to provide a differentiated experience for sports fans.
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Sony Reached an Agreement with World Athletics for Sponsorship
Sony Corporation has agreed to sponsor World Athletics’ Series events from 2024 to 2026. Sony will support various events, including the World Athletics Indoor Championships Glasgow 24 and the World Athletics Championships Tokyo in 2025. This collaboration aims to bring impactful experiences to sports fans worldwide, leveraging Sony’s technology and creativity.
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NBA Partnership on Meta Quest
Mark Zuckerberg announced that NBA-licensed apparel is now in the Meta Avatars Store, allowing fans to support their favorite NBA or WNBA teams across Facebook, Instagram, Messenger, and Meta Quest until the end of the season in June. Additionally, a partnership with the NBA and WNBA offers the opportunity to watch games and enjoy VR…
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Netflix to Host Its First-Ever Live Sports Event
The Netflix Cup, a live event featuring athletes from Formula 1: Drive to Survive and Full Swing, streams from Wynn Las Vegas on November 14. Drivers and golfers will compete in a match play tournament to kick off the week of the inaugural FORMULA 1 with the aim to further popularize the sports series.
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Peacock Partnership with Meta Quest: Stream Current Movies, Hit TV Shows and Live Sports in VR
Peacock is now available on Meta Quest 2 and Meta Quest Pro, offering movies, TV shows, and sports in virtual reality. Subscribers can enjoy multitasking, access to 90,000+ hours of content, and upcoming shows like Bel Air and Cocaine Bear. Eligible Meta Quest users in the US can enjoy limited-time offers for Peacock Premium. (Words:…
