Tag: creator collaboration campaigns
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Snapchat Introduces New Tool for Advertiser and Creator Collab Campaigns

Snapchat is launching Creator Collab Campaigns to facilitate advertiser partnerships with content creators. The Creator Discovery API provides third-party partners with creator stats, while Creator Midroll Placement allows branded content within creator Stories. Additionally, a Paid Partnership tag and future features will enable seamless brand-creator collaborations on the platform.
News & Media Releases
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SPS 2023: New Programs and Features for Creators

Snapchat has introduced new programs and tools to support creators in generating revenue and engaging with their audience. These offerings include monetization programs, public story sharing, expanded creator content on Snap Map, new tools and features, and more. The platform aims to empower creators to make great content and build sustainable businesses.
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