Tag: media partners asia
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TikTok Surge in Southeast Asia Halts Premium Video Growth in First Half
TikTok experienced significant growth in Southeast Asia, contributing to a slowdown in premium video streaming. The SVOD market saw minimal growth, with varying performance across countries. Viu, Amazon Prime Video, and Netflix gained 1.2 million customers, largely due to the popularity of Korean dramas. Local content also played a significant role in the region’s premium…
