Tag: content partnership
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Warner Bros. Discovery and the National Basketball Association Reach Agreement to Expand Long-Standing Partnership

The NBA and Warner Bros. Discovery have established an 11-year agreement to enhance their partnership, promoting NBA content and expanding TNT Sports’ global reach. The deal includes live game rights outside the U.S., innovative content creation, and collaborative marketing to accelerate growth across digital platforms like Bleacher Report and House of Highlights.
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BBC News channel launches on U-NEXT in Japan

BBC Studios and U-NEXT strengthen their partnership, bringing BBC News channel to Japanese audiences 24/7 in English and Japanese. The channel is highly trusted and widely used in Japan. U-NEXT, a leading streaming platform in Japan, is expanding its content with BBC’s high-quality documentaries and news. The partnership offers a wide range of content to…
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NBA and WNBA Return to NBCUniversal With 11-Year Agreement For Regular Season and Playoff Basketball

NBCUniversal and the NBA have announced an 11-year partnership, starting from the 2025-26 season. NBC and Peacock will present 100 national NBA regular-season games, robust lineup of playoff games, and NBA All-Star Game every year. The partnership will also cover WNBA games, NBA Conference Finals series, and USA Basketball, among other events.
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Universal Music Expands Relationship with Spotify

Universal Music Group (UMG) and Spotify are expanding their partnership to enhance music discovery and fan engagement. UMG artists will soon be able to share pre-release teasers and expanded pre-save opportunities on Spotify, while UMPG’s agreement will allow the streaming service to distribute music videos in the US. The collaboration aims to create deeper social…
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BBC working with Spotify on a new video-learning content test

Spotify users in the UK can now access and purchase 7 BBC Maestro video courses on various topics like business, music, and healthy living, led by experts. The courses come with 2 free lessons and can be listened to or watched. Spotify aims to cater to the active learning needs of its users through this…
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Disney and Epic Games to Create Expansive Entertainment Universe Connected to Fortnite

The Walt Disney Company is teaming up with Epic Games to create a new gaming and entertainment universe. Disney will invest $1.5 billion in Epic Games and merge beloved Disney stories with the popular Fortnite game. This collaboration aims to offer fans new, immersive ways to engage with Disney’s extensive portfolio of characters and stories,…
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“Why We Must Call Time Out on TikTok” by Universal Music – an Open Letter

Universal Music is dedicated to empowering their artists and songwriters worldwide, and they are focused on negotiating fair compensation from platforms like TikTok. They aim to address issues such as artist remuneration, AI music creation, and online safety. They are committed to standing up for their artists and ensuring fair treatment in the face of…
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Disney+ and Apple Push Immersive Entertainment to a New Era

Disney+ is set to offer an unparalleled in-home 3D experience for subscribers using Apple Vision Pro, providing access to iconic landscapes from Disney, Pixar, Marvel, and Star Wars. The collaboration also ensures viewers can enjoy a multitude of 3D films and immersive environments. This initiative reflects a history of innovative partnership between Disney and Apple.
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Sony Pictures Entertainment Partners with Mercedes-Benz

Sony has partnered with Mercedes-Benz to bring RIDEVU, an in-car entertainment service, to Mercedes-Benz vehicles. This collaboration aims to enhance the in-car entertainment experience by providing advanced controls and features for accessing curated content from SPE’s library. The service will be integrated with DTS AutoStage Video Service and is part of Sony’s larger efforts to…
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NBCU partners with Amazon Freevee and Xumo Play for FAST Content

NBCUniversal announced new free ad-supported streaming TV (FAST) linear content offerings from across the NBCU Television & Streaming portfolio and NBCUniversal Global Distribution library. For the first time ever, viewers can access programming across all NBCUniversal genres centered on popular titles and categories available anytime at no additional cost.
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Warner Music Partners with Canva to Bring Music On The Platform

Canva has introduced a new music library for Pro and Education customers, offering access to commercially-released songs for personal use in videos, social media posts, and presentations. The library includes half a million songs from top artists and can be used to enhance Canva designs. This update adds a new dimension to Canva’s visual communication…
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Paramount’s Growth-Fueling Partnerships with Delta

The new deal with Delta is another example of Paramount Streaming’s transformational partnerships, explains Jeff Shultz, chief strategy officer and chief business development officer of Paramount Streaming.
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WMX by Warner Music Bring FAST Channel Offering to Roku

WMX Pop, WMX Rock, and WMX Hip-Hop are now available exclusively on The Roku Channel Content including music videos, concerts, and WMX original programming to be featured on the all-new FAST channels WMX, the next-generation artist services, media & creative content division of Warner Music Group (NASDAQ: WMG), today announced that it has partnered with…






