Tag: social
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Meta Launches Creator Lab In India To Support Aspiring Creators
Creator Lab, an educational resource for content creators in India, has been launched by Meta. It features content from diverse creators and aims to support aspiring creators on Instagram. The resource covers themes such as self-expression, community building, and long-term growth. Content is available in English and Hindi, with plans for captioning in six Indian…
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Korean Series “The Influencer” Launches on Netflix, Sparking Controversy Towards The Winner Announcement
Netflix is withholding a US$224,000 prize from the winner of a reality game show, due to leaked results. “The Influencer,” which premiered on August 6, features 77 popular Korean influencers competing in challenges based on presence, reach, and virality. The show has a diverse lineup, including YouTubers, TikTokers, and even a globally famous actor turned…
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TikTok Enhances Discovery for Entertainment Partners With TikTok Spotlight: a new way for users to tap into the film and TV community
TikTok is a key platform for entertainment fans, providing personalized discovery and a dedicated landing page for movie and show details, along with engagement incentives for creators. The introduction of TikTok Spotlight offers marketers a reliable way to tap into this ecosystem, providing analytics and success stories from Warner Bros. and Max.
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TikTok celebrates the gaming community as official partner of gamescom 2024
TikTok is a vibrant hub for gaming culture, partnering with gamescom 2024. They offer thrilling fan experiences, including a 300 square meter booth with gaming areas and live streaming. With popular gaming hashtags and millions of views on gaming content, TikTok is a haven for gamers. The community can gear up for gamescom 2024 together.
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Spotify Celebrates Hip-Hop’s Women-Led Renaissance With ‘The Gold Standard’ Art Exhibit
Women have been pivotal in shaping hip-hop from the early days, overcoming challenges to advocate for women’s rights. Today, a new wave of female MCs like Cardi B, Megan Thee Stallion, and Doja Cat are thriving. Spotify’s art exhibit, The Gold Standard, celebrates their influence through commissioned portraits, highlighting their artistic mastery and cultural impact.
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Keep up with Paris 2024 Olympics on select official broadcasters’ and the Olympics channels on YouTube
The Paris Olympics are back from July 26 to August 11, offering 40 sports and nonstop action. Viewers can watch official highlights, behind-the-scenes moments, and commentary on select broadcasters’ channels. With NBCUniversal’s coverage on YouTube TV in the US and multiview options in Latin America, there are plenty of ways to experience the Games.
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Meta’s New AI Model Can Segment Anything – Even Video
The Segment Anything Model 2 (SAM 2) is a breakthrough unified model that can identify target object pixels in images and videos. It enables real-time object segmentation across all frames of a video, leading to new possibilities in video editing and mixed reality experiences. SAM 2’s applications range from scientific imagery analysis to medical image…
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Spotify Bringing More Audiobooks From Independent Authors With Ingram Partnership
Spotify has partnered with Ingram Content Group, a major distributor for independent publishers, to bring over 100 Ingram-distributed audiobooks to the platform. This includes titles from renowned authors like Ada Limón and Bob Proctor. The collaboration aims to expand the reach of independent authors and publishers, providing diverse audiobook options.
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New Spotify Features for Artists, Including Countdown Pages To Promote Their Upcoming Albums
Spotify for Artists now offers Countdown Pages, allowing artists with at least 5,000 active listeners to create hype for upcoming albums. This feature lets fans presave albums, preview track lists, watch clips, and purchase merch on Spotify. Artists such as Taylor Swift and Meghan Trainor have seen increased presaves and engagement, demonstrating the tool’s effectiveness.
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Meta AI Is Now Multilingual, More Creative and Smarter
Meta AI is now available in seven new languages and more countries, including in Latin America. New creative tools make it easier to bring your vision to life, and you can now use the largest open-source model for tough math and coding questions. These updates are part of the ongoing effort to enhance user experiences…
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TikTok Launches New In-App Experience Celebrating Jimin of BTS’ Second Solo Album, MUSE
TikTok launches #Jimin_Who hub to honor Jimin of BTS and his new album, MUSE. Fans can participate to unlock exclusive rewards and access interactive experiences. K-Pop’s popularity on TikTok continues to soar, with BTS as prominent figures. The group’s content garners massive engagement, reflecting their immense global influence.
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Tomorrowland event to go live on YouTube
YouTube is bringing Tomorrowland’s 20th anniversary festival to screens worldwide, featuring top electronic music acts. The Main Stage and Freedom Stage line-ups will stream 24/7 on YouTube, with interviews and behind-the-scenes content. A Yoodle celebrating the DJ Livestreaming community will launch on July 19. Join the global dance party on July 19-21 and 26-28.
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Snapchat’s Sports Network Highlights Unique Ways Social Media Users Can Stay Active During the Summer Break
Snapchat is launching Snap Sports Network, a virtual arena for healthy competition, aiming to engage Snapchatters with unconventional sports content. The series will feature six episodes showcasing unique sports like hobby horsing and pillow fighting, with creators and brands participating. Viewers can watch and engage with special AR Lenses starting from July 19.
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TikTok partners with Eventbrite to simplify event promotion and creation for the global TikTok Community
TikTok has partnered with Eventbrite to empower event creators to promote and sell tickets across various categories directly on the platform. This collaboration allows TikTok users to also host events on Eventbrite, promoting and selling tickets to the TikTok community. The partnership aims to connect diverse audiences and foster real-world experiences.
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TikTok Announces New Ways To Share moments using their Direct Messaging Feature
TikTok is a global hub for entertainment and connection. New updates include Stickers for creative visual chat options and Group Chat for shared viewing experiences. Safety measures are in place, restricting Group Chat for users aged 13-15 and ensuring communication with strangers is blocked for teens. The platform seeks to enhance the entertainment experience through…
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Inspiring creation with YouTube Shorts with Six New Tools that are Coming Soon
Auto layout on Android tracks and enhances main video subjects for Shorts. Text can now be narrated, and creators can spark community engagement with the “Add yours” sticker. New Minecraft effects and stylized captions offer more creativity, while the option to remix a remix allows for unique content contributions. YouTube continues to innovate Shorts features.
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Spotify Now Allows Comments on Podcasts to Give Creators and Listeners More Ways To Engage
Spotify is launching a new way for podcast creators to engage with their fans through Comments and an updated mobile app. The Comments feature aims to create a two-way conversation between creators and listeners, while the app provides easier show management. With a focus on enhancing interaction, the update intends to strengthen relationships and foster…
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India Is One Of The Most Active Countries for Threads Globally
Threads has reached 175 million monthly actives, and India is a particularly engaged market. Topics like film, TV, celebrities, and sports are popular in India, with a strong emphasis on cricket. The community values connection and friendly conversations. Content creators are finding success, and the app continues to evolve for real-time discussions.
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How to Relive and Experience the EUROs 2024 on Snapchat
The EUROs 2024 on Snapchat feature exclusive AR experiences, content partnerships, and AR-powered partnerships and experiences, including lenses by Nike and Adidas, creating a vibrant space for Snapchatters to celebrate the tournament with their friends and family. Snapchat offers fans a comprehensive, engaging, and immersive way to experience the tournament.
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Snapchat Announces New Features to Make Your Account Uniquely You
Snapchat+ offers exclusive and pre-release features for over 9 million subscribers. New personalized features include designing a house on Snap Map, adding a custom pet to chats, and sending lightning quick Snaps. The platform continues to roll out new features for subscribers, while also introducing AI-powered Lenses for all users.
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YouTube leveling up the experience with new Premium features
YouTube Premium subscribers can now enjoy new features for a more personalized experience, including skipping ahead to key moments, smart downloads for offline Shorts, and multitasking with picture-in-picture for Shorts on Android. They also have early access to experimental features, such as conversational AI and a redesigned watch page.
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TikTok What’s Next 2024: In Action Trend Report
In 2023, TikTok released the “What’s Next 2024 Trend Report” predicting major trends. The updated “What’s Next 2024: In Action” report showcases how these trends have evolved and highlights three new bonus trends. Brands are embracing “Creative Bravery” on TikTok, leveraging sound, real-life interactions, and ongoing content to connect with their audience and build loyalty.
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What Is the Fediverse? An Article by Meta
The fediverse is a global social network of interconnected servers, allowing communication across different platforms. Meta’s Threads app is fediverse-compatible, enabling people to join public conversations and connect communities. Threads integrates with ActivityPub, allowing content to flow between Threads and other servers. Open social networking increases accessibility and fosters innovation and experimentation.
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The complete guide to everything YouTube at VidCon 2024
BY THE YOUTUBE TEAM It’s that time of year where creators come together to celebrate the magic of digital culture! Join us at VidCon where we head back to Anaheim as the presenting title sponsor. Here, you can learn about all things creator — from the tools you need to create at the top of your…
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TikTok takes the piss on Instagram and launches a new image Sharing App Called “Whee”
TikTok is testing a new app called Whee, similar to Instagram, for sharing private photos with friends. This comes after the launch of Notes, a public sharing platform. The focus on image sharing may be linked to Chinese market trends and e-commerce. It’s an unusual move, but TikTok is aiming to attract users to these…
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Instagram Adds Live Streams for Close Friends Only
Instagram is adding a feature called Close Friends on Instagram Live, allowing users to have private live streams with up to three people from their Close Friends list. This feature aims to facilitate connections within smaller groups and tap into the trend of private sharing on social media.
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BBC Studios opens search for New Creator Talent
BBC Studios announced the relocation of TalentWorks to Global Digital Brands at Cannes Lions International Festival of Creativity. The Creator in Residence program will expand to the new division, offering paid residency roles and opportunities for emerging digital content creators.
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Marvel Comics Debuts New Logo Which Divides Communities
The rise of superhero movies hasn’t boosted much comic book sales, leading Marvel to pivot its approach that’s in-line with the changes when it comes to fandom. Marvel revamped its social media presence and shared revised content pillars to fans that will also allow to tap new audiences all whilst paying homage to the Brand’s…
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Social media is gaining on television as the most popular news source in markets like Australia
In 2024, television remains the top news source in Australia but social media is challenging its dominance. The Digital News Report shows half of Australians use social media for news, with Gen Z relying on Instagram for news. Misinformation concern is high, and AI-generated news raises transparency issues. Traditional news sources like newspapers and podcasts…
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Facebook is the most used social media platforms Philippines Q3 2023
Facebook is the top social media platform in the Philippines, with about 95% of respondents using it in the third quarter of 2023. Filipinos spend over three hours daily on social media, using it not only for socializing, but also for news and e-commerce. The country’s dispersed geography fuels the need for online interaction.
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Protecting Athletes and Fans on Our Apps During Major Sporting Events this Summer
Meta is raising awareness of a series of safety tools on both Facebook and Instagram to moderate comments and limit unwanted interactions. The initiative encourages fans to be kind and supportive when interacting with their favorite athletes – with clear rules against bullying, violent threats and hate speech.
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2024 Gen Z and Millennial Survey: Deloitte
The 13th edition of Deloitte’s Gen Z and Millennial Survey, with nearly 23,000 respondents across 44 countries, reveals cautious optimism about the economy and personal finances. While a third believe the economic situation will improve, financial insecurity persists, with three in 10 not feeling financially secure and six in 10 living paycheck to paycheck.
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How One Japanese Word Changed the Course of Her Career
Devin Halbal, known as “Hal Baddie” on TikTok, gained fame for her inspirational videos. Her trip to Asia, especially Japan and South Korea, expanded her reach and led to viral success. Embracing the local language and culture, she plans to tour more Asian countries and even considers a permanent move.
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Video: The Real Harm of Social Media (30 mins)
Social media has drastically altered our everyday lives in countless ways, often for the better. While many of us enjoy the connected aspects of social media, excessive use can fuel feelings of addiction, anxiety, depression, isolation, and FOMO.
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#ForYourPride: Celebrating TikTok’s Visionary LGBTQIA+ Community
TikTok celebrates LGBTQIA+ creators and Pride Month with initiatives like #ForYourPride, #ShopWithPride, and in-app events. The platform spotlights diverse, impactful creators and small-owned businesses while nurturing a supportive and inclusive environment for LGBTQIA+ employees and users year-round. Join TikTok in celebrating and supporting the LGBTQIA+ community.
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Chinese Influencer Barred From Social Media For Flaunting Wealth
China’s “Kim Kardashian” influencer, Wang Hongquanxing, and others have been banned from flaunting wealth on social media due to a government crackdown on ostentatious personas. This move reflects China’s focus on “common prosperity” and could influence other countries facing class struggles. The youth market’s perception of wealthy influencers is also evolving.
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Exploitation of “Kidfluencers” by Four Corners News
Encouraged by their parents, they’re filling our feeds, vying to be the next big thing. But can children ever really consent? And who’s watching? Meet the Australian parents who say they’re setting up their kids’ futures. But there’s a darker side to this new and vastly unregulated world.
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YouTube Testing new ways to offer viewers more context and information on videos
YouTube is testing a new feature allowing users to add context notes to videos. These notes can clarify if a song is a parody, update viewers about new product versions, or correct the portrayal of old footage as current events. Eligible contributors will write and rate the notes, with viewers in the U.S. providing feedback.…
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Influencers blocked in droves by ‘digital guillotine’ on social media due to silence on Gaza
The Met Gala, a pinnacle of fashion, sparked controversy this year. Influencers and A-list celebrities faced online backlash for attending the glamorous event while remaining silent on the Israel-Hamas conflict. This led to a social media movement urging people to block, unfollow, and stop supporting them.
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The Asoka TikTok Trend, Now Picked Up by Celebrities in Southeast Asia
The Asoka trend, inspired by the 2001 Hindi film, is a viral beauty trend on TikTok. It features bold makeup, geometric patterns, and vibrant Indian clothing. Filipino celebrities like Ivana Alawi and Alex Gonzaga have added their own unique twists to the trend, making it a hit in the Philippines.
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Kim Kardashian loses 120K IG followers after Taylor Swift’s diss track
Kim Kardashian’s Instagram followers dropped by over 100k after Taylor Swift’s release of the song ‘thanK you aIMee’ from her album ‘The Tortured Poets Department’, reigniting their 2016 feud. The diss track has sparked a surge of Swift’s fans, ‘Swifties’, slamming Kardashian publicly, impacting her follower count and social media interactions significantly.
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TikTok’s Statement on Enactment of the TikTok Ban
TikTok plans to challenge the unconstitutional ban in court, asserting that they have invested in data security and free-speech protection. They argue that the ban would harm millions of businesses and silence a vast number of Americans. Despite the legal battle, TikTok vows to invest and innovate to maintain a safe and inspiring platform for…
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YouTube: Shaping the Future of Podcasts
YouTube has become the top platform for Gen Z to discover podcasts, with 84% of US monthly podcast listeners in this demographic finding podcasts on YouTube. YouTube Music now supports podcasts, offering background play, downloads, and the option to switch between audio and video formats. New features include third-party RSS podcast support, enhanced download options,…
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The Creator community By TikTok’s Adam Presser
TikTok’s Head of Operations, Adam Presser, celebrates the platform’s ability to connect and empower creators worldwide. He highlights inspiring stories of creators impacting communities, building careers, and creating economic opportunities. Presser emphasizes TikTok’s commitment to supporting and amplifying diverse voices while ensuring safety and trust. He expresses gratitude and excitement for the platform’s future.
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Social media stars land a series deal with the BBC
“The value of social promotion should not be underestimated and the businesses pitching really know the worth of what a celebrity push could do for them. Nella Rose and GK Barry are the perfect duo to ‘boss it’ in the boardroom and we can’t wait for audiences to see the show.” Hannah Wesson, Exec Producer,…
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TikTok and AXS Announce Global Ticketing Partnership
TikTok partners with AXS, offering fans easy access to live event tickets for their favorite artists. Certified artists can promote their AXS live dates and connect globally. This collaboration enhances the music experience, benefiting both artists and fans.
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New Feature on WhatsApp to Finding Messages Faster
WhatsApp has introduced new Chat Filters to help users navigate conversations more efficiently. Users can choose from All, Unread, and Groups filters to quickly locate specific messages. This feature aims to simplify message prioritization and organization, with further options to come. The rollout begins today and will reach all users in the following weeks.
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New Tools to Help Protect Against Sextortion and Intimate Image Abuse
Meta is intensifying efforts to combat sextortion and intimate image abuse. New tools and measures are being tested to safeguard users, especially young people, from falling victim to these crimes. Nudity protection in Instagram DMs, automatically enabled for users under 18, aims to blur explicit images and discourage their exchange, providing a vital layer of…
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Meta’s Approach to Labeling AI-Generated Content and Manipulated Media
Meta is updating its manipulated media policy on Facebook, Instagram, and Threads. The changes aim to cover a wider range of AI-generated content, such as audio and photos, and provide context through labels. The company will implement “Made with AI” labels and prioritize transparency, while also consulting with experts and the public.
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Exploring Videos on Facebook Just Got Easier
Facebook’s updated video player offers a consistent design for Reels, longer videos, and Live content in fullscreen mode. It includes new controls, improved video recommendations, and the ability to switch between vertical and horizontal viewing. The release is initially for iOS and Android in the US and Canada, with a global rollout to follow.
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Meta New Feature: End-to-End Encryption on Messenger Explained
End-to-end encryption is now default for personal messages on Messenger, offering extra security. It ensures only you and the intended recipient can see the messages and calls, without access from Meta. Secure storage options protect encrypted chat history, accessible through a PIN or storing a virtual key in Google Drive or iCloud.
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TikTok Launches New Leadership Development Programme, TikTok Academy: Elevate, in Southeast Asia
TikTok introduces the TikTok Academy: Elevate program in Southeast Asia to empower agency partners and nurture future leaders in marketing. The program will collaborate with 350 emerging agency leaders to develop industry knowledge, leadership skills, and personal well-being, culminating in an Elevate Leadership Summit in Bali. The goal is to inspire growth and sustainability in…
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TikTok’s Agency Accelerator Program Opens 2024 Applications
TikTok for Business launches the third year of its TikTok Agency Accelerator Program, focusing on ‘bravery’ to foster the growth of media agency leaders in Australia. Seeking applicants with at least eight years of experience, the fully-funded program will select 35 entrants, with winners unveiled in mid April.
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YouTube Designs richer experience for TV
Viewers are increasingly using their TVs to watch YouTube, creating a unique challenge: How to maintain a video-centric experience while integrating interactive elements. YouTube’s new design aims to strike a balance by keeping the video front and center while enabling access to features like comments, video descriptions, and live scores. The design also prioritizes simplicity…
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TikTok Launches its inaugural TikTok Ad Awards in Malaysia
The first-ever TikTok Ad Awards in Malaysia celebrate authentic, creative campaigns with groundbreaking results. Brands can harness TikTok’s suite of products for ideation, production, and valuation. Judges emphasize the platform’s ability to empower creativity and influence millions. Submissions across various categories are invited, showcasing the vibrant advertising landscape thriving on TikTok
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Instagram Updates: Edit Messages, Pin Chats and More
Meta has introduced new features for direct messaging, allowing users to edit messages within 15 minutes of sending, pin up to three group or 1:1 chats for easy access, and toggle read receipts on or off. Additionally, users can save favorite stickers, reply with various media, and personalize chats with different themes.
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Meta Statement: An Update on Facebook News
In early April 2024, Facebook will discontinue the dedicated news tab in the US and Australia, following the previous deprecation in the UK, France, and Germany. This decision is driven by a shift towards prioritizing features users value most, such as short form video. Despite this change, Meta remains committed to connecting users with reliable…
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TikTok celebrates the LGBTQ+ community in support of Sydney Gay and Lesbian Mardi Gras
TikTok partners with Sydney Gay and Lesbian Mardi Gras, celebrating LGBTQIA+ community through Visionary Voices list and #YouBelongHere campaign. It recognizes 13 Australian LGBTQIA+ creators and small business owners. Livestream event features interviews and music performances
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Man in Japan lands in prison to amuse online fans
A construction worker in Osaka received a two-year and four-month prison sentence for a viral video prank involving pickled ginger, citing unhygienic behavior. Additionally, he was fined for a drug offense. The incident prompted the temporary closure of the restaurant, sparking concerns about food safety. This mirrors a trend of “sushi terrorism” in Japan.
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Indian influencer cops flak for faking death
Indian influencer Poonam Pandey faced backlash for falsely announcing her death to raise awareness about cervical cancer. After the revelation, negative sentiments dominated social media, with doubts about the campaign’s credibility. Despite controversy, some users supported the initiative. The agency behind the campaign apologized, emphasizing the importance of spreading awareness about cervical cancer.
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Winners from the 2024 TikTok Australia Ad Awards
The inaugural TikTok Ad Awards in Australia celebrated creative and impactful campaigns, recognizing standout brands and agencies. Winners included Nike, Hismile, Wavemaker, and TBWA Sydney. Notable mentions went to L’Oréal and Canva’s Alex Lee. The event also introduced the ‘What’s Next 2024 Trend Report’
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Taylor Sheesh And The Power of Fandom
Swift impersonator goes global on her first ‘Errors Tour.’ Taylor Sheesh, a Filipino drag queen, is gaining international fame and rise to stardom which has all been unexpected and unprecedented.
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6 in 10 young people exposed to unsolicited sensitive content online: Study
A study in Singapore found that 60% of young people were exposed to sensitive online content without seeking it, causing sustained emotional impact. The research covered various types of sensitive content, and highlighted the importance of addressing online dangers and well-being.
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Research to connect youth mental health and social media
Singapore is grappling with a rise in youth mental health issues, possibly linked to heavy social media use and lack of free play. The Nation’s Deputy Prime Minister highlighted the need for global research collaboration to understand the root causes.
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TikTok’s What’s Next 2024 Trend Report
The 2024 TikTok trend report highlights how creative bravery can drive impact by sparking global curiosities, transforming storytelling, and fostering trust between brands and audiences. Embracing vulnerability and curiosity, and engaging with diverse voices and community feedback, will be key for brands to flourish on TikTok and build deeper loyalty and trust among viewers.
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TikTok CEO Chew Shou Zi grilled by US lawmakers on Chinese links
TikTok’s CEO Chew Shou Zi faced intense scrutiny at a US Congressional hearing due to the platform’s Chinese ownership. He defended against allegations of censorship and Chinese influence, but senators raised concerns about data sharing and national security. The hearing revealed ongoing tensions between TikTok and US lawmakers regarding safety and geopolitical issues – emphasizing…
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TikTok Shop Tab: All you need to know
TikTok Shop introduces the Shop tab for convenient shopping. Users can access products, orders, and interact with merchants. The tab showcases products by categories and user interests, with flash sale information. Sellers praise the tab for expanding reach and providing an offline channel. It aims to enhance user experience and support business growth while leveraging…
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TikTok completes mega social commerce merger in Indonesia
The mega merger between TikTok and ecommerce platform Tokopedia in Indonesia has been finalized, bringing TikTok Shop back to the country from a previous ban. The combined entity, now co-owned by TikTok and GoTo Group, will see TikTok holding a controlling stake. Additionally, the establishment of a technology center with Gadjah Mada University and a…
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Skechers jumps on accidental post by David Beckham
David Beckham inadvertently showcased Skechers during the Footballer’s promotion of adidas in an Instagram post. Friendly competition aside, article highlights the need for influencers to be more mindful of their content. As influencer marketing grows, a shift towards authenticity and the distinction between influencers and creators – especially with Celebrities – is expected.
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Korean food agency warns after social media acts go viral
South Korean food agency warns against eating cornstarch toothpicks after viral social media trend of cooking and consuming them. The Country’s Ministry of Food and Drug Safety emphasized that toothpicks are for sanitary use, not consumption. Despite being made from edible ingredients; safety cannot be guaranteed.
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How TikTok created a new accent – and why it might be the future of English
TikTok users have developed a distinct accent that includes “uptalk” and “vocal fry”. Content creators are unaware of their speech patterns until now. This phenomenon is explored in a video by Sophia Smith Galer on TikTok from the BBC.
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Hugh prepares to be Wolverine… again
Hugh Jackman showcased his dedication to Wolverine in an Instagram video that went viral. As part of his training for Deadpool 3, there’s been criticism about his physique but fans defended the 55-year-old actor. Jackman retired the role in 2017 but was convinced by Ryan Reynolds to reprise the character, after playing Wolverine for 24…
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Elon Musk’s X tells Australia’s online watchdog it has shed 1,000 ‘safety’ staff
Elon Musk’s company X has cut over 1,000 staff globally responsible for stopping abusive online content, causing concerns about the spread of harmful material. Australia’s eSafety Commission revealed the impact of these “deep cuts,” leading to an increase in toxic content.
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Magazines are not dead, according to studies
Print magazines have defied predictions of their demise despite the rise of digital media and competition from online platforms. While traditional magazines have seen a decline and shifted partially to digital formats, some factors such as the physical reading experience, niche targeting, and the appeal of high-quality content have helped sustain the print magazine industry.
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Malaysian TikToker buys all the seats in cinema revealing that she’s an introvert
Malaysian influencer’s viral TikTok post about watching a movie in an empty cinema hall clarified as a stroke of luck. The post sparked a debate on solo movie-watching preferences and flaunting wealth. Eriyca faces the criticisms and finds the comments section entertaining.
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Top 7 Social Media Trends in Asia in 2024
Contenting marketing via social is flourishing, offering enormous potential for brands. The region’s heavy internet usage drives opportunities for TikTok marketing, social commerce, social audio content, micro-influencer marketing, branded content, user-generated content, and short video content. Here are 7 ways to stay ahead and make an impact.
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TikTok Shop: Your Questions Answered
TikTok Shop in Malaysia, introduced in 2022, has revolutionized e-commerce through Shoppertainment. With over a million sellers and 1.7 million affiliate creators, it empowers SMEs and individuals. The platform debunks misconceptions and supports businesses in going digital. TikTok Shop ensures a safe and enjoyable shopping experience, emphasizing the significance of Shoppertainment.
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Year on TikTok 2023: Singapore
In 2023, TikTok thrived globally with over 1 billion users creating, connecting, and celebrating authentic content. Trending content included music, creators, and small businesses. A diverse array of community effects, sounds, and filters fueled creativity. Through advocacy, mental health, and sustainability, creators sparked positive change. Prepare for festive celebrations in Singapore.
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Year on TikTok 2023: Australia
In 2023, TikTok united a global community of 1 billion people, with Australia featuring 8.5 million users and 350,000 businesses. Memorable moments included viral content, top songs, and breakthrough creators. Small businesses also thrived, and educational content, including #BookTok and #CleanTok, flourished. Unique filters and creative effects also shaped popular trends.
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Snapchat Celebrates and Looks Back to 2023
In 2023, Snapchatters globally embraced augmented reality through top Lenses like Baby Cheeks and Anime AI. Spotlight highlighted memorable moments, from Valentine’s Day to Halloween. Snapchatters also showcased their travels to iconic locations like Dubai Mall and Eiffel Tower. Users can access their personalized Snapchat Recap for more Memories. Happy Snapping!
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India blocked more than 36,000 URLs on social media, most requests sent to Musk’s X
The Indian government has blocked over 36,000 URLs on various social media platforms under section 69A of the IT Act. Most orders were directed at Elon Musk’s X (formerly Twitter), with Facebook, Instagram, and YouTube also affected. The Ministry of Electronics and Information Technology aims to maintain a secure internet environment in India.
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Tokyo Disneyland apologizes for Minnie Mouse skirt-lifting incident
Opinions on social media were divided, with some condemning the act and others defending artistic freedom. Tokyo Disneyland apologized for a viral video showing Minnie Mouse’s skirt being lifted during a Christmas parade, sparking debate about sexual harassment and appropriate choreography.
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Revealed: Singapore’s most influential influencers for 2023
Singapore’s top influencers include Naomi Neo, Noah Yap, and Jianhao Tan. Influencer marketing in Singapore has grown significantly, with brands leveraging more influencers. Meltwater’s State of Influencer Marketing Report 2023 indicated that influencers are highly memorable and provide an authentic channel for brands to connect with their audiences. This has led to brands like Dove…
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Thai police to summon Chinese TikToker over negative videos on Bangkok
A Chinese social media influencer criticized the safety of Bangkok’s Soi Nana, angering Thai police. The influencer’s post, claiming the area is unsafe, has sparked debate about freedom of expression. Police plan to interrogate her to understand her motives, while tourism operators are concerned about the negative impact on Thailand’s reputation.
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Meta Introducing View Once Voice Messages on WhatsApp
Meta has extended its “View Once” feature to voice messages, ensuring privacy while sharing sensitive information or messages that should be heard just once. Similar to View Once photos and videos, these voice messages will be marked with the “one-time” icon and can only be played once. The feature also benefits from WhatsApp’s end-to-end encryption.
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TikTok Creator of the Year 2023 Winner and the TikTok Awards
The 2023 TikTok Awards, presented by CeraVe, took place in Sydney’s Hordern Pavilion, celebrating TikTok’s biggest trends and creators. The event featured impressive performances and recognized standout talents, including Indy Clinton as Creator of the Year. The star-studded occasion brought together a diverse range of creators for a memorable night.
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What’s New Across Meta’s AI Experiences
Summary: Meta is implementing over 20 new AI features to enhance experiences on its platforms. This includes advanced messaging capabilities, early access programs for smart glasses, and real-time information retrieval through Meta AI with Bing integration. Additional improvements include AI-generated content, invisible watermarking for transparency, and ongoing safety measures for AI-generated content.
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Indian Gen Z are trend setters: Instagram Trend Talk 2024
2024’s Instagram Trend Talk highlights Gen Z trends across markets that included UK, US, Brazil, India, and South Korea – with India’s Gen Z standing out as trendsetters in fashion, beauty, and food, with a focus on health, career exploration, and travel.
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TheVentures bets on Vietnam-based social gaming platform
Box Vietnam, a social gaming and live entertainment company, secures undisclosed funding from TheVentures’ Asia Advance Fund 1 and angel investors. The investment will enhance tech capabilities and expand the network of creators for Box Vietnam’s platforms, including Box Studio, Box Sports, and GG Live.
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TikTok and Ticketmaster expand partnership across 20+ countries
TikTok and Ticketmaster have partnered to offer a new ticketing feature, available to over 75,000 artists in 20+ countries. This empowers artists to promote live events and connect with fans globally. The successful beta launch in the U.S. in 2022 is now expanding into more markets, facilitating easier event discovery and ticket purchase within the…
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TikTok Shop appoints VMLY&R in SEA
eCommerce solution TikTok Shop has appointed global brand and customer experience agency VMLY&R to handle TikTok Shop’s major multimarket push around the year’s biggest online shopping days. The ‘shoppertainment’ campaigns aim to position TikTok Shop as the go-to shopping destination for Southeast Asia’s Gen Z consumers aged 18 to 34, and to drive purchases on…
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YouTube 2023 Top Trending List: India
Features trending videos, top shorts, music videos, and breakout creators on YouTube. It includes highlights such as Chandrayaan-3 mission live telecast, popular comedy and parody content, viral shorts, and trending music videos from various artists and genres. Additionally, it showcases breakout YouTube creators gaining attention and popularity.
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YouTube 2023 Top Trending List: Indonesia
The trending videos on YouTube in 2023 feature a variety of content, including Auditions for AGT, combat sports, lifestyle vlogs, and even a comparison of a $1 yacht with a $1 billion one. Additionally, music videos and top creators like Jess No Limit and MrBeast are gaining popularity on the platform.
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Telegram unresponsive to SG’s requests to remove explicit content
Telegram has not complied with requests to remove sexually explicit content, but the government is working to engage with platforms and enforce age restrictions to protect users. Singapore’s government seeks to improve online safety through measures such as the Online Criminal Harms Act and the IMDA’s Code of Practice for Online Safety.
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Meta Unveiling New Insights To Spur The Beauty And Fashion Industry in India
India’s beauty and fashion industries are booming due to digital adoption and shifting consumer behavior. Meta’s studies by GWI show the significant impact of platforms like Instagram Reels, AR technology, and content creators on brand discovery and purchase decisions. Online shopping is on the rise, with a strong preference for social media discovery and Indian…
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Australia cracks down on deep fakes and hate speech
‘Rise in antisemitic and Islamophobic rhetoric on X’ makes the need for further eSafety rules clear, communications minister will say Social media platforms and tech companies will be required to stamp out harmful material created using artificial intelligence, such as deep fake intimate images and hate speech, under new online safety rules from the federal…
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Meta Announces New Ways to Create Content on Instagram
Meta has announced several updates to Instagram, including tools to simplify content creation and enhance performance insights. Users can now edit videos more efficiently and create custom stickers from their own media. New text-to-speech voices, fonts, and styles have been added, and photo filters and insights have been improved for a better user experience.
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Tap into the latest features from YouTube Premium
YouTube Premium has added new features like queuing content on mobile, watching with friends on Meet Live Sharing, and an enhanced 1080p version. They are offering early access to experimental features, in-game loot bundles, trial memberships, and enhanced video quality for iOS, now also available for Android, web, and smart TVs. Premium members can now…
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Disney and TikTok Partnership Results in Millions of New Followers and Billions Views
Disney and TikTok have launched a groundbreaking partnership with the Disney100 hub, offering exclusive content, interactive challenges, and music. The program has seen remarkable engagement and community behaviors, with 172 million new followers and billions of video views. Original songs have surged in popularity on TikTok, with several making the TikTok Billboard Top 50.
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Meta Gives Creators More Ways to Earn Money on Facebook and Instagram
Instagram and Facebook are testing a holiday bonus program for creators in the US, South Korea, and Japan to earn from their content. They are also expanding ways for creators to earn money through subscriptions and virtual gifts. Additionally, they are simplifying the process for creators to participate in branded content and partnership ads.
